Privacy Policy - London Academy of Trading

This website (http://lat.london/) is operated by London Academy of Trading Limited.
We take your privacy very seriously and we ask that you read this privacy policy carefully as it contains important information on:
• the personal information we collect about you;
• what we do with your information; and
• who your information might be shared with.

Who we are
London Academy of Trading Limited (‘we’ or ‘us’) are a ‘data controller’ for the purposes of the Data Protection Act 1998, i.e. we are responsible for, and control the processing of, your personal information.

What information we collect?

Personal information provided by you
We collect personal information about you (such as your first name, last name, gender, date of birth, phone number(s), email address, biographical details including your nationality, skills, educational qualifications, employment history and your reasons for studying with us) when you apply to study with us. We also collect personal information when you contact us, send us feedback, complete customer surveys or visit our website.

Personal information provided by third parties
Occasionally we may receive information about you, (such as your name, email address and/or phone number) from other sources (such as other group companies or student recruitment service providers), which we may add to the information we already hold about you (if any).

Personal information about other individuals
If you give us information on behalf of someone else, you confirm that the other person has appointed you to act on his/her behalf and has agreed that you can:
• give consent on his/her behalf to the processing of his/her personal data;
• receive on his/her behalf any data protection notices;
• give consent to the transfer of his/her personal data abroad; and
• give consent to the processing of his/her health data (please see ‘Sensitive personal data’).

Sensitive personal information
Sensitive personal information includes information relating to:
• your ethnic origin;
• your political opinions;
• your religious beliefs;
• whether you belong to a trade union;
• your physical or mental health or condition;
• your sexual life; and
• whether you have committed a criminal offence.
From time to time we may collect sensitive personal data if you choose to study with us, for example, we may request and/or you may provide to us sensitive personal data regarding a disability, special learning need or dietary requirement. We will only collect your sensitive personal information otherwise with your explicit consent and will use it to meet your requirements or otherwise deal with any request made.

Monitoring and recording communications
We may monitor and record communications with you (such as telephone conversations and emails) for the purpose of quality assurance and training.

Use of cookies
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them see our ‘Cookie policy’ below.

How will we use the information about you?
We collect information about you so that we can:
• identify you and carry out our obligations arising from any contracts entered into between you and us and to provide you with the information and services that you request from us;
• process your application;
• conduct research, statistical analysis and behavioural analysis;
• carry out customer profiling and analyse your purchasing preferences;
• if you agree, let you know about other products or services that may be of interest to you—see ‘Marketing’ section below;
• detect and prevent fraud;
• ensure that content from our website is presented in the most effective manner for you and for your computer;
• notify you of any changes to our website or to our services that may affect you;
• improve our services; and
• to measure or understand the effectiveness of advertising we serve to you and others

Marketing
We would like to send you information by post, email, or text message (SMS) about our services and special offers which may be of interest to you.
Other businesses within the Global University Systems Group may also send you similar marketing messages, depending on what you agree with us.
We will only ask whether you would like us (and other businesses within the Global University Systems Group) to send you marketing messages when you tick the relevant boxes when you complete our enquiry order form for the first time or when you send us an application form.
If you have consented to such receive marketing from us, or our group, you can opt out at any time. See ‘What rights do you have?’ below for further information.

Who your information might be shared with
We may disclose your personal data to:
• other companies within our group;
• our agents and service providers;
• law enforcement agencies in connection with any investigation to help prevent unlawful activity; or
• in the event that we sell or buy any business or assets, in which case we will disclose your personal data to the prospective seller or buyer of such business or assets.

Third party websites
Please note that our website contains links to other websites and resources provided by third parties (which may include payment providers), these websites will be governed by their own privacy policies. We have no control over the privacy practices of such websites.

Keeping your data secure
We will use technical and organisational measures to safeguard your personal data, for example we store your personal data on secure servers.
While we will use all reasonable efforts to safeguard your personal data, you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data that are transferred from you or to you via the internet. If you have any particular concerns about your information, please contact us (see ‘How can you contact us?’ below).

What can I do to keep my information safe?
If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.

Transfers of your information out of the EEA
We may need to transfer your personal data to countries located outside the European Economic Area for storage and in order to fulfil our obligations to you. It will also be processed by staff operating outside the EEA who work for us, the Global University Systems Group or for one of our suppliers. Rest assured that we will always ensure any transfer is subject to appropriate security measures to safeguard your personal data.

Cookie policy
A cookie is a small text file which is placed onto your device when you use our website. We use cookies and other similar tracking technologies on our website.
You can set your browser not to accept cookies and the websites below tell you how to remove cookies from your browser. However, some of our website features may not function as a result.
The cookies we use
Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, or complete online purchases.
Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

What rights do you have?
Right to request a copy of your information
You can request a copy of your information which we hold (this is known as a subject access request). If you would like a copy of some or it, please email or write to us (see ‘How can you contact us?’ below). We may charge a small fee (£10) for this service.
Right to correct any mistakes in your information
You can require us to correct any mistakes in your information which we hold free of charge. If you would like to do this, please email or write to us (see ‘How can you contact us?’ below) and let us know the information that is incorrect and what it should be replaced with.
Right to ask us to stop contacting you with direct marketing
You can ask us to stop contacting you for direct marketing purposes. If you would like to do this, please email or write to us (see ‘How can you contact us?’ below) and let us know what method of contact you are not happy with if you are unhappy with certain ways of contacting you only (for example, you may be happy for us to contact you by email but not by telephone).

How to contact us
Please contact us if you have any questions about this privacy policy or the information we hold about you.
If you wish to contact us, please send an email to info@lat.london or write to us at Sceptre Court, 40 Tower Hill, London EC3N 4DX.
Changes to the privacy policy
We may change this privacy policy from time to time. You should check this policy occasionally to ensure you are aware of the most recent version that will apply each time you access this website.

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